The Positioning Report.
The calls have gone quiet. This is where to look first.
Get your Positioning Report in under 10 minutes. Your LinkedIn profile, scored against the standard hiring managers and executive search firms use at senior level. You'll see exactly where your signal is leaking, and the three fixes that change it.
What it is:
It's a guided assessment of your LinkedIn profile, built on what hiring leaders and executive search firms actually look for at senior level. Senior positioning can't be diagnosed accurately by AI alone, so you'll answer 20 scored questions across the 10 LinkedIn sections, plus 3 quick context questions so I can tailor your Report to where you actually are. 10 minutes.
I've personally reviewed 8,000+ LinkedIn profiles across 119 countries. The Positioning Report is the same diagnostic I use in The Advisory with Head of and Director level professionals across AU and NZ.
What you'll know in under 10 minutes:
You came here because something is broken. Here's what you'll know.
- Why hiring managers and executive search firms are scrolling past your headline before they open your profile.
- Which of the 10 sections of your LinkedIn is actively working against you, and which are doing nothing.
- The three highest-leverage fixes for your specific profile, ranked by impact. Not generic advice. Yours.
- Whether your profile is one rebuild or one tweak away from being approached.
- A 30-minute Positioning Call where we walk through your actual LinkedIn together on a video call. $0.
The Positioning Report.
The calls have gone quiet. This is where to look first.
Get your Positioning Report in under 10 minutes. Your LinkedIn profile, scored against the standard hiring managers and executive search firms use at senior level. You'll see exactly where your signal is leaking, and the three fixes that change it.
What it is:
It's a guided assessment of your LinkedIn profile, built on what hiring leaders and executive search firms actually look for at senior level. Senior positioning can't be diagnosed accurately by AI alone, so you'll answer 20 scored questions across the 10 LinkedIn sections, plus 3 quick context questions so I can tailor your Report to where you actually are. 10 minutes.
I've personally reviewed 8,000+ LinkedIn profiles across 119 countries. The Positioning Report is the same diagnostic I use in The Advisory with Head of and Director level professionals across AU and NZ.
What you'll know in under 10 minutes:
You came here because something is broken. Here's what you'll know.
- Why hiring managers and executive search firms are scrolling past your headline before they open your profile.
- Which of the 10 sections of your LinkedIn is actively working against you, and which are doing nothing.
- The three highest-leverage fixes for your specific profile, ranked by impact. Not generic advice. Yours.
- Whether your profile is one rebuild or one tweak away from being approached.
- A 30-minute Positioning Call where we walk through your actual LinkedIn together on a video call. $0.
Here's what Heads of & Directors have said:
Wow Cheraine, this is fantastic - very thorough! Not at all what I expected! Thank you! So impressive and very helpful!
Director, Melbourne
Hi Cheraine, thank you. This is very insightful. There are some things that really stand out.
Executive Leader & Transformation Specialist, Melbourne
OMG! This is brilliant. It's so clear and actionable. I look forward to catching up later this week.
CTO, Head of Technology, Sydney
You cut through the noise and leave me with these magical nuggets and also a million more questions!
Head of Marketing, Brisbane
Most Heads of and Directors score under 40% the first time. So do most of the people who go on to get approached three months later.
A low score isn't the verdict. It's the starting point.
Open your LinkedIn profile in another tab while you answer. You don't need to remember everything. The Positioning Report walks you section by section.
Enter your details as follows:
Your name [First] [Last]
Your email [[email protected]]
Your current role and company [Head of Operations, Westpac]
The role you want to be approached for next [Director, Operations or COO. Banking or insurance. ANZ.] Be specific. The more detail, the sharper the read.
Your target salary band [Under 200,000 AUD / 200,000 to 300,000 AUD / 300,000 to 400,000 AUD / 400,000+ AUD]
Your report is built from the same positioning framework I use in my 1:1 Advisory. I'll also send it to the email above so you can come back to it.
Why 20 questions about your profile, plus 3 context questions?
Because that's enough to score the 10 sections of your LinkedIn profile fairly. Each section gets two questions, weighted by how much it matters for being approached at senior level.
Will my answers be private?
Your answers come to me, and only me. I use them to prepare for your Positioning Call. They don't go to a third party, and they don't go on a mailing list you can't leave.
What happens after?
You'll receive your Positioning Report on the next screen, built from the same positioning framework I use in 1:1 advisory. Your score out of 100, the section-by-section read, and your three fixes. From there, you can book a 30-minute Positioning Call with me at $0 to walk through your actual profile live.
Stop Applying. Get Approached.
Cheraine Escott, MBA (Exec), GradCertCarEd&Dev.
Founder, Approached. Former recruiter. 8,000+ profiles reviewed across 119 countries.